While trekking in Nepal, I met up with an expedition about to climb Dhauligiri, one of the world's highest peaks. I figured that with more than 200 porters the expedition must have been traveling with at least 20,000 pounds of stuff. Expeditionary climbing takes an enormous amount of energy, equipment, and people, to put just a handful of individuals on top of a mountain. My Friends and I prefer to climb alpine style; we move quickly, carry light packs, and leave no waste behind. Each campsite is a beautiful destination in itself; not simply a means to an end. I don't believe in reaching the top at any cost - in climbing or in business.
Clif Bar's journey resembles alpine climbing. We try to travel light and are committed to keeping our company, products, people, community, and the earth healthy.